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NATIONAL MONTH FOR RENTERS 2017

Secured country music star Kane Brown as the celebrity spokesperson, led visits with Members of Congress and impacted families, coordinated a Congressional briefing attended by Senator Chris Van Hollen (D-MD), Senator Bill Cassidy (R-LA), Representative Bruce Poliquin (R-ME), and Representative Denny Heck (D-WA) and staffers; and produced a VIP "rooftop" engagement featuring a live performance by Kane Brown; resulting in 800M earned media impressions, 46K digital platform actions, and 8.1M paid media impressions for National Month For Renters( NMFR).

KANE BROWN - MAKE ROOM  PSA VIDEO
02:54
KANE BROWN - MAKE ROOM
01:18

Congressional briefing in the Dirksen Senate Office Building

Visits with Members of Congress

VIP Rooftop Engagement